#new logo design
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A New Era for SanDisk: Introducing the Brand’s Bold New Logo
In preparation for its spin-off from Western Digital in early 2025, SanDisk has unveiled a refreshed visual identity designed to signal a bold new chapter for the company. With a reimagined logo, the tech giant is aiming to cement its place as a leader in flash storage and memory technology. Developed with the help of ELA Advertising, the new branding pushes the boundaries of design while paying homage to the company's storied heritage.
A refreshed new look with an all-caps serif font, the logo retains all important modifications to key letters: a stripped-down "S" is devoid of substantial portions of its form, an "A" that is merely a horizontal line, and an elongated "D" more abstract and modern. An "S" now seems more like a left-pointing cone, topped with a tiny square dot — a subtle pixel-like representation that shows commitment to the company's goal to lead in the memory field of tomorrow. Though the sharp contrast between black letters against a deep red background makes the logo somewhat unreadable at first glance, such minor recognition challenge may just be enough to make the wordmark more memorable and unique.
According to SanDisk, its new visual identity defines it as mobility and versatility. "SanDisk's updated wordmark marks a future where data can be stored and accessed as easily as one breathes in and out," a change that "underlines SanDisk's transformative role in the world of data expression and storage." "Our innovation is designed to keep aspirations moving forward and to empower people and businesses with data everywhere," said Joel Davis, Vice President of Creative at SanDisk.
The new logo also gives an impression about something that is much more closer to the past. The "open D" is one of those elements from the previous logo maintained in the new design in a form, which demonstrates the continuity with SanDisk's origin. The open D shape, which has been, over the years, in the stemless form part of the brand's graphical identity, serves as a bridge between corporate heritage and its future.
Pre-split with Western Digital, SanDisk would have ready the ground to introduce it in such a way that would describe itself as an audacious innovator in this quick-paced field of memory technology. The company is expected also to soon join forces with Kioxia to develop flash chips, cementing its commitment to drive advancements of the possibilities of storage into being.
According to a statement on the new branding, SanDisk noted that their visual identity is inspired by progress, which means technological advancement is not a destination but a journey. "Starting with a single pixel, the new Sandisk mark uses bold visual language while staying grounded in the belief that progress is a way of being, not an endpoint," said Davis.
This is a very exciting new chapter for SanDisk as it prepares for a new chapter in 2025. The company is geared up to create a landmark in the world of flash memory with its bold logo and a clear message about the future of data.
At Apppl Combine, we believe that strategic brand evolution is the key to forming lasting connections and ensuring sustained growth. Let's work together to enhance your brand identity and carve out a unique space in a competitive world. Reach out to us today, and let's turn your vision into reality. Together, we'll craft a compelling brand story that resonates deeply with your audience, builds lasting trust, and drives long-term success.
This post was originally published on: Blogger
#ad agency#apppl combine#brand awareness#Brand Evolution#brand identity#brand marketing#logo brand design#new logo#new logo design#Sandisk#sandisk card#SanDisk new logo#SanDisk rebranding
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#peter murphy#daniel ash#love and rockets#bauhaus#trad goth#gothic music#gothic#goth aesthetic#goth music#gothique#goth#dark music#darkwave#new wave#newwave#80s music#1980s#80s#80's#80#vintage music#vintage#80s nostalgia#80s aesthetic#logo design#gig poster#gig posters#poster design#80's new wave#80's nostalgia
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"why is there no design in anything anymore" there aren't designers anymore. like that is the answer. there are maybe 3 people on the planet still employed in graphic design and they are paid less than half of what their time is worth
#.jtxt#“did you see the new paypal logo” i did. i also saw everything else.#graphic design in 2024 is finding a nice font online and buying it and then typing your company's name into microsoft word#you can only generate profit by extracting value and where is the easiest source but to exploit and remove labor#an entire artistic field has been basically deleted. but so it goes
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Transition timeline!!!! Estrogen works wonders 💅💅💅
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Were you? Krider's glories of the garden for 1940. 1940.
Internet Archive
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Hi Ewan McGregor appreciated three pieces of my artwork this weekend and I thought I couldn’t possibly love him any more than I already did, but it turns out the limit does not exist. 💕
#pal draws#my sexy motorcycle man#ewan mcgregor#obi wan kenobi#long way series#long way home#and to Dave Russ Ewan Charlie and the team:#if you like this design for your new logo just get in touch with your pal 💕
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For the last couple weeks I've been drawing logos / designs for local-ish (mostly NJ, some PA and NY) bands as warmups in the morning. Here's what I've come up with! Massive post below the break explaining each logo + where to find each band and listen to their music.
Teenage Halloween- a staple of New Jersey basements for probably about a decade now and finally getting wider recognition in the last couple years. Pop punk / power pop with a killer horn section. First time I saw them was in New Brunswick playing with Walter Etc. and Blowout. They played a killer cover "Build Me Up Buttercup" and my wife got a black eye in the pit. Recommended tracks: "Brain Song," "666," "Clarity." Their first EP is on a separate bandcamp page btw, check it out here it's great.
Sweet Pill - They will call themselves a Philly band but in my heart they'll always be from Glassboro. Definitely one of the more recognizable names on this list. Emo revival - early stuff is more twinkly, more recent stuff is heavier. All of it's great. Recommended tracks "Nephew," "High Hopes."
Shark Club - Central Jersey's finest. I'm very biased because I actually know these dudes and they did the music for my wedding. Some of the best pop punk you'll hear and the nicest people you'll meet. Recommended tracks: "Game Theory," "Bill Murray," "Heavens to Betsy."
Rest Ashore - My favorite band for the last (oh God I'm old now) eight years. From gut-wrenching emo ballads to virtuoso math-rock instrumentals they do it all. One time I got to sing vocals on "Lucy's Theme" at a house show- thank you Erica! Recommended tracks: "Hjarta," "Chinese Opera," "Devotion," "Soyuz Sweetheart." Too many bangers to name honestly, just deep dive their discography.
Morus Alba - First band I ever went to see at a house show and still one of my absolute favorites. Their music feels like the bridge between the best pitchfork, /mu/ alt rock bands and high energy basement emo. I mean that as a compliment and I hope it comes off as one lol. I should note that since 2019 Morus Alba has morphed from a band into an experimental hip-hop project so later releases sound radically different and basically disconnected from the earlier stuff. Also my favorite release from them, Live at Isabelle's, has been scrubbed from the internet but if you'd like the files just email me. Recommended tracks: "Skyscraper," "Human Resources," "The Goodnight Waltz."
Have a Good Season - another Jersey mainstay that's still going strong. Emo revival in their earlier releases, now with more 70s power pop influences in their newer stuff. See them live, they put on a fantastic show and usually play some great covers in addition to their original music. HaGS guys if you're reading this, please put your version of "Since You've Been Gone" online, I'm begging you. Recommended tracks: "Joseph / Shel Silverstein," (you have to listen to them together for the drop, so good) , "Gum, "Gleaux / Scab." Also, frontman Nic Palermo interviewed me once.
Elephant Jake - If you see any of these bands live make it EJ, they put on such a damn good show. Electrifying indie punk from the Empire State. Recommended tracks: "F.D.C." "Sarah Moyer," "Goodness to Honest," and of course you gotta learn "Sebastien Bauer" for the singalongs.
Blind Lion - Sadly one of the greats that we lost along the way. Defunct since about 2017. I only got to see them once but it was a great performance. Alongside their own stuff they played some killer covers of "Bad Moon Rising" and "Moonage Daydream." I had trouble doing a logo design for them because I actually really like the composition, if not the "Ed Hardy-ness," of their existing logo so what you see here are two separate attempts, neither of which feels entirely satisfying to me. Frontperson Larry Flately currently plays in Nematode and also handled production of Bradley Gardens joke hiphop group The Breakfast Boiz under the moniker "DJ Ova EZ." Recommended tracks: "Brumous," "Dinner."
Fighting Seasons - A band that I sadly found out about too late (via a sticker under the bridge in my town which has since been painted over). 2010s pop punk that packs a helluva punch, especially considering that I'm pretty sure the members were high schoolers for most of the band's existence. I think some members may have gone on to form Sawce (FFO Chon, Polyphia, that type of music) but I can't remember where I read/heard that so ¯\_(ツ)_/¯. Recommended tracks: "Fighting Seasons," "Oil on Canvas"
Milkmen- Another fallen giant, officially disbanded in 2019. Like Morus Alba, they played the very first house show I attended and their few releases remain on constant rotation in my home. Used to put on a great show and were one of the bands I always thought would make it big until suddenly they weren't around anymore. Frontman Ben Thieberger contributed guitar and vocals to Covid quarantine project Kin if you're looking for a bit of an extra fix but beyond that I don't know what these guys are up to these days, sadly. Recommended tracks: "Ramus," "Johnny Dangerously," "how sieves catch breeze," "K.O.T.H."
Stand and Wave - New York (now Philly) pop punkers delivering instant dopamine hits with every track. Another great live act, see them with EJ if you can! They often play shows together. Recommended tracks: "Convos," "Mrs. Dash," "Splashton Kutcher," "Michael Collins."
My Chemical Romance - You know who they are. While I was drawing all these other logos I ran a poll on Patreon to decide which famous New Jersey band should also be graced with a drawing from me. MCR won the poll by a hefty margin so unfortunately you won't get to see me do an illegible black metal take on Hoboken's Yo La Tengo. I ended up doing two versions: the one with the halo is the first, the one with the bats was the second. I tried to do something kind of thin and elegant with the first one and I don't think it's terrible but I also wasn't quite satisfied with it. For the 2nd attempt I tried to lean into the kind of pulpy, almost horror punk aesthetic of early MCR and I think that one looks better even if it's less original.
Anyway if you took the time to read through all this, thank you very much! And please support these bands! Also If any of the links aren't working please let me know.
-Logan
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Graphic designer problems 😁
#graphic designer#design meme#tumblr memes#funny memes#book quotes#books#logo#artists on tumblr#creative#usa#new york#california
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#peter murphy#daniel ash#love and rockets#bauhaus#trad goth#gothic music#gothic#goth aesthetic#goth music#gothique#goth#dark music#darkwave#new wave#newwave#80s music#1980s#80s#80's#80#vintage music#vintage#80s nostalgia#80s aesthetic#logo design#gig poster#gig posters#poster design#concert poster#poster art
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To continue with my rant about the new logos, I am mostly mad at Lawson cs that one is bad (Hadjar and Antonelli did not even try so I will not comment more on them). He has such easy initials AND number combo LL30. The one they did is just lazy nothing else.
I did this while at work in 5 mins... while using that beveled L he decided on.
Now onto Ollie, I see what they were trying to achive with that (MV logo) but it just does not work.
Max uses his logo alone but also integrated into the lion design while still being recognisable.
Ollie's is using the bear as the logo itself. I am 100% sure some of you did not even see the OB in the cheeks. The initials do not work on their own and are lost in the bear design.
I could talk more about all of them but I fear I will just start rambling to no end xd
#f1#formula 1#liam lawson#ollie bearman#new logos suck#I had to get my point out cs I am suffering as a graphic designer
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Logo and Icon design created for my recently launched webcomic: Old Flames, New Hellfire.
Prologue available to read on WEBTOON, and TAPAS.
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I’ve been working on some original stuff and I felt comfy sharing this! I wanted to do some illustrations for me and Cheri’s characters for our story Space Rhapsody. This one was heavily inspired by Jean Giraud’s work from the 70s which is fitting cuz the story takes place in future 70-80s.
Also featuring Nova’s new look — yet another character of mine that switches back and forth between femme and masc eeheehee
#cant get enough fo that gender fluid sip sip#my art#space rhapsody#nova#nova uses she he they#i will say i think the new look came from my love of lupin …#something about the sideburns ya know#also the little logo is temporarily just a font i found#wanna design a new one
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h-how do you ever finish any of your work? genuine question because you seem to be productive despite your agreste syndrome and I need to learn your ways. but also how do you ever finish any of your work
unclear. last night i stayed up and finished a report worth 25% of my grade at about 5am, arrived on time for my 9am lecture, and spent about half of it zoned out while thinking about seventeen year old emilie agreste. and i was one of the most active participants in the class discussion
#in some ways it IS the move to go to grad school right out of undergrad#because your body can still sort of operate like a college kid#i’m on about 3ish hours of sleep rn and this morning it felt SO over but now i’ve eaten something and we’re so back#i also don’t really do caffeine. except sometimes i’ll go get one of those panera death lemonades#i might be able to snag a short nap before work#but anyway about seventeen year old emilie. i was thinking abt how she was in that movie solitude and adrien said she was seventeen#WAIT. NO. HE SAID SHE WAS SEVENTEEN IN THAT PHOTO ON HIS DESKTOP NOT IN THE MOVIE#well. okay whatever i’m gonna tell you what i was thinking about anyway#OKAY i’m back i just checked the wikipedia page and then i watched the end of gorizilla. to make sure i’m not lying. because i’m normal.#anyway i was thinking about the solitude film and how it’s super rare and old and obscure and whatever. and how apparently#emilie wrote it herself and andre produced it#and i’m thinking about how gabe was discovered by audrey and that’s how he got his start in the fashion industry#so now i’m like?? did gabe and emilie first meet on the set of solitude? because gabe was designing costumes or whatever?#and that’s how audrey found him? have people already thought about this??#also i just checked and it doesn’t say emilie’s last name in the credits and also it’s ‘graham films’ with the twin rings logo m#so i’m assuming she’s still emilie graham de vanily at that point#anyway it comes back to seventeen year old emilie because i started imagining seventeen year old runaway emilie having her new life in pari#after escaping her british nobility life#and the first thing she does is write and star in an original movie. of course.#and she meets this repressed bisexual punk upstart costume designer who is so the opposite of everyone she’s ever known#and he’s immediately so unhealthily obsessed with her. which she appreciates.#and then they proceed to have the most toxic doomed evil relationship of all time#also she gets cheated because once gabe gets money he represses himself SO hard that he is now exactly like all the people emilie grew up w#but at least he’s still obsessed with her#this is what i was thinking about during class today. i don’t know how i get anything done either.#ml#anna rambles#asks
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Ewan signed my Long Way Home artwork and we had a quick little chat about the series at Spacecon SanAntonio
What I wouldn’t give for 5 minutes over a cup of coffee to hear about his trips…💕🏍️☕️
#long way series#long way home#ewan mcgregor#charlie boorman#pal draws#my sexy motorcycle man#sadly he didn’t request a copy for the new logo I designed for him on the spot#*sigh*
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Mine (yours)
#fanart#the murderbot diaries#murderbot#murderbot diaries#tmd#tmbd#SecUnit#do i tag this with the ship tag?? idk cause it's blink and you miss it levels of implied#and even then you have to know what my Perihelion logo design looks like#whatever#mb+a#murderhelion#also mb is sporting a new design element!#now featuring MurderPits!
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